A Historical Flagship Design
This design is a fresh take on a nostalgic retro diner.
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Jan 207 min read
Video’s Potential in Branding
Video marketing empowers you to forge a genuine bond with your viewers, transcending the formality of traditional advertising.
Apr 10, 20237 min read
Why We Buy
An in-depth, psychologically informed guide written to teach you how to drive luxury goods sales through visual design.
Feb 25, 20238 min read
The Dictionary of Branding
A resource with listed definitions of terms within the design, branding, marketing, and business fields.
Jan 16, 20233 min read
A Guide to Choosing Your Brand Colours
Your colours are one of your most powerful tools in creating an atmosphere that will have your customers feeling at home in your brand.
Nov 16, 20223 min read
Holiday Marketing Ideas for Your Small Business
9 effective marketing strategies to implement this holiday season.
Sep 27, 20223 min read
Ethical Marketing
The field of marketing has (perhaps rightfully) developed a spotty reputation. However, it doesn't have to be this way.
Jul 18, 20225 min read
Sensory Branding
How you can use your branding to engage with each of the five senses to connect more deeply with your audience.
Jul 13, 20223 min read
Timeless Photography Aesthetics
Several different timeless photography aesthetics so that you can decide which one is appropriate for your brand.
Jul 11, 20222 min read
The Power of Sonic Branding
Powerful neurological connections between sound environments and human emotion position sonic branding as a powerful marketing tool.
Jun 24, 20224 min read
The Role of Music in Your Brand
The importance of engaging hearing in your marketing strategy, and a walk through the process of branding yourself sonically.
Jun 16, 20223 min read
Foundations of Typography in Branding
Typography is the device designers and communicators use to convey the messaging, tone, and sentiment of a piece of copywriting past words.
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