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Designing West African Fine Dining
Born from an infatuation with the rich culture, soul, and history of Harlem, this speakeasy is an architectural and culinary journey.
Feb 15, 20241 min read


Rebranding Lindsey Crowley Interiors
An intentional and adaptable visual brand identity for a New England interior design firm.
Jan 20, 20244 min read


Conference Branding
Back to the basics. We embraced primary colours and simple geometric shapes in our designs for the Africa Health Conference.
Jan 25, 20231 min read


A Guide to Choosing Your Brand Colours
Your colours are one of your most powerful tools in creating an atmosphere that will have your customers feeling at home in your brand.
Jan 16, 20233 min read


Branding Feminine Influence
The process behind the visual brand identity for Feminine Influence Finishing Schooly by Monique Head.
Sep 27, 20222 min read


A Contemporary Brand Identity Design
Sammy Soleil exists to create flattering fashion essentials that are made to last in ethical ways for conscious and modern women to enjoy.
Aug 12, 20221 min read


A Thoughtful & Professional Visual Identity
The story behind the design of Hoisthope, a healthcare recruiting agency.
Jun 30, 20221 min read


The Anatomy of a Logo
A logo ought to be memorable, legible, original, and beautiful. Read about the logo design process we undergo at the Atelier.
May 15, 20222 min read


Music Artistry & Branding
Read the process behind our visual identity design for Indigenous electronic artist Jacob Hoskins.
May 11, 20222 min read


The Psychology of Colour
The emotions that are associated with each colour so that you can leverage psychology when crafting a palette to represent your brand.
May 8, 20224 min read


Black Matter
A detailed look at the concept behind our creative direction of the 2021 Black in Design Conference.
Jan 31, 20222 min read


Cultural, Contemporary, and Classy Design
A sophisticated brand identity design for an organic tea brand.
Jan 20, 20222 min read
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